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Archive for September 2008

Daily Journal of Commerce: Corvallis transit agency partners with Philomath

September 18, 2008

POSTED: 04:00 AM PDT Thursday, September 18, 2008 BY DJC STAFF Bucking the trend of city transit agencies reducing service due to rising fuel and service costs, the Corvallis Transit System has announced that it will expand its service beginning Sept. 22. Corvallis city council recently added $180,000 to its transit budget, allowing the transit […]

Maktoob Business: Ramadan Continues to Inspire the Faithful Throughout the Arab World

September 17, 2008

An overwhelming 96% of Muslim Arabs are observing the Ramadan fast, 89% view Ramadan as a yearly lesson in self-restraint and discipline, and 71% believe the Holy Month allows them to feel a sense of solidarity and brotherhood with fellow Muslims. However, as restaurants and hotels region-wide tout their special Ramadan iftar and suhur promotions, […]

NY Times: A Pop-Up Agency Shows Off Emerging Talent

September 17, 2008

By STUART ELLIOTT Published: September 15, 2008 THE idea of the pop-up has always been popular in advertising and marketing. There are Kleenex tissues, which “pop up one at a time,” as the old slogan goes; pop-up stores, those temporary outlets for retailers like Target; and the snarky cable TV series “Pop-Up Video.” Jack & Bill, a […]

AdAge: See What Print Ads Worked Best This Summer

September 17, 2008

MRI Starch Rates the Most Engaging Magazine Ads By Michal Galin Published: September 16, 2008 See why these were the most engaging print ads this summer in this slide show. NEW YORK (AdAge.com) — MRI Starch Communications, a specialist in print-advertising research, has developed an “engagement score” to help identify the best-performing print ads out […]

AdAge: Luxury Market Braces for Slowdown

September 16, 2008

High-End Brands and Retailers Expected to Feel Pinch as Consumers Re-evaluate Spending Habits By Natalie Zmuda Published: September 15, 2008 NEW YORK (AdAge.com) — With massive layoffs expected in the banking industry and the economy in turmoil, marketers are beginning to fear that consumers of luxury goods will be snapping their wallets shut. Luxury brands […]

International Herald Tribune: Muslims can read, listen to Quran on LG television

September 16, 2008

The Associated Press Published: September 16, 2008 SEOUL, South Korea: LG Electronics Inc. said Tuesday it has marketed a new large-screen plasma display television in the Middle East that allows users to both read and listen to the Quran, the Muslim holy book. LG said in a release that the TV, which comes in 42 inch and […]

Multichannel News: Cable Building A More Diverse Workforce

September 16, 2008

  By Stuart Miller — Multichannel News,09/14/2008 The cable industry has long strived for diversity, inclusion and multiculturalism in the workplace. But executives agree that over the last year and a half — as the nation followed a historic presidential primary race between an African-American and a woman — operators and networks have ramped up […]

Marketing Vox News: Affluent African Americans Wield $29.8B in Spending Power

September 16, 2008

  It’s good to be plush The purchasing power of Affluent African Americans in the US – those with minimum individual annual incomes of $75K – is estimated at $29.8 billion, according to a study by Uptown Magazine and Diversity Affluence – writes MarketingCharts. The study, which examined behaviors, attitudes, opinions and spending patterns of this wealthy demographic, also found that […]

Malaysia Star: Nestle’s halal goods bear fruit

September 16, 2008

  KUALA LUMPUR: Nestle (M) Bhd’s commitment to halal products is bearing fruit, with about 24% of its turnover in the second quarter of this year coming from the export business. Mainly driven by the Middle East market, Nestle Malaysia had also captured a big export segment in Asean countries such as Thailand and Indonesia, […]

Media, Hong Kong: McCann Indonesia launches global Coke TVC drive for Ramadan

September 16, 2008

by Kenny Lim    16-Sep-08, 10:07 JAKARTA – McCann Worldgroup Indonesia has launched a global TVC drive for Coke to connect with youth markets during the Muslim fasting month of Ramadan.  Briefed out of Coke’ s Eurasia division, McCann in Indonesia won the right to produce this year’s Ramadan drive, following a selection process with Pars McCann […]

OregonLive: Violent crime up in Oregon

September 15, 2008

  by The Oregonian Monday September 15, 2008, 11:22 AM The violent crime went up 2.6 percent in Oregon in 2007, the largest increase since Measure 11’s mandatory minimum sentences went into effect in 1995. Nationally, the violent rate crime dropped 1.4 percent. Oregon’s property crime rate dropped 4 percent and has dropped a total […]

AdAge: Programming Changes Cause Drop in Product Placement

September 15, 2008

  Cable Down 20% From Last Year, While Broadcast Reaps Benefits By Max Lakin  Published: September 15, 2008 NEW YORK (AdAge.com) — Despite popular sentiment to the contrary (e.g., all those designer threads on “Gossip Girl”), product placement has had less airtime on network TV for the first six months of the year compared with the same […]

KTVZ: Russian judges visit Oregon

September 15, 2008

Associated Press – September 14, 2008 4:05 PM ET PORTLAND, Ore. (AP) – A group of Russian judges is visiting Oregon to learn about the state juvenile justice system. The visit is sponsored by Open World Leadership Center, an exchange program run by Congress. The center has offered a “rule of law” judicial exchange program […]

Telegraph.co.uk: Luol Deng proves constant threat as Great Britain hammer Israel in European qualifiers

September 15, 2008

Great Britain showed impressive strength from the bench in Liverpool last night to defeat Israel 96-86, and leave qualification for next year’s European Championships in Poland in their own hands.   By Brendan Gallagher Last Updated: 12:33AM BST 15 Sep 2008 Inspiration: Luo Deng leads Great Britain to victory over Isreal Photo: PA Two wins […]

CBSSports: Position rankings: Centers get in line behind Superman

September 15, 2008

Sep. 15, 2008 By Tim Povtak The Sports Xchange/CBSSports.com     Dwight Howard is a long, long way from reaching his lofty goal of being one of the best to ever play the game, but he certainly is pointed in the right direction.   The sky is the limit for Dwight Howard. (Getty Images)   […]

Daily Journal of Commerce: Transportation fund gets help

September 15, 2008

Addition of $8 billion will prevent crisis, but Federal Highway Trust Fund is still likely to run dry in 2009 POSTED: 04:00 AM PDT Monday, September 15, 2008 BY TYLER GRAF The Federal Highway Trust Fund is saved. For now, that is. The United States Congress last week passed legislation shoring up an additional $8 […]

AdAge: Top Lawyer Preps March on Mad Ave

September 14, 2008

Man Who Beat Coke and NFL Starts to Study Diversity in Ad Agencies By Ken Wheaton  Published: September 15, 2008 NEW YORK (AdAge.com) — Cyrus Mehri, one of the nation’s top civil-rights attorneys and a man who has been dubbed one of Washington’s most feared lawyers, has turned his attention to the ad industry’s woeful diversity record.  […]

ADWEEK: Big Brands Get in Tune With MySpace Music

September 14, 2008

McDonald’s, Sony Pictures, State Farm and Toyota sign on for sponsorships Sept 14, 2008 -By Gregory Solman MySpace Music is designed as a social experience, not just an online source for tunes. LOS ANGELES Sony Pictures, McDonald’s, State Farm and Toyota have signed on as platinum sponsors of MySpace Music, said Jeff Berman, president of sales […]

Los Angeles Times: Getting around while grounded: Sanaa Lathan

September 14, 2008

Jennifer S. Altman / For the Times WELL TRAVELED AND ANIMATED: Sanaa Lathan talks about working with Tyler Perry (he’s great), the beast of “Alien vs. Predator” (Prague was sweet) and becoming a cartoon (you work in sweats). THE SUNDAY CONVERSATON The actress talks about working with Tyler Perry (he’s great), the beast of ‘Alien […]

The Oregonian: African Americans are at risk; health coalition works to help

September 14, 2008

Black women are less likely to get breast cancer, but more likely to die from it Sunday, September 14, 2008 NIKOLE HANNAH-JONES The Oregonian Staff Vicki Ivory thought something might be wrong for more than a year. Her breasts were tender and she felt a lump in one. The 49-year-old would make appointments for a […]