Sept 25, 2008 -By Jackie Madrigal, Radio and Records SRA claims Arbitron’s PPM ratings methodology “will severely harm media diversity.” NEW YORK As expected, the New York City Council voted unanimously yesterday to call on the Federal Communications Commission to investigate the Arbitron portable people meter’s potential effects on the diversity of radio. The Spanish Radio […]
Archive for the ‘Race’ Category
ADWEEK: NYC Council to FCC: Probe Arbitron
September 25, 2008OregonLive: Oregon’s Hispanic population bucks national trend
September 25, 2008by The Associated Press Wednesday September 24, 2008, 9:31 AM SALEM — The number of immigrants entering the United States is down nationally, but that isn’t reflected in the Salem area, the heart of Oregon’s Hispanic community. Salem’s foreign-born population rose 11.9 percent last year but still is lower than it was three years ago, […]
Multichannel News: Cable Building A More Diverse Workforce
September 16, 2008By Stuart Miller — Multichannel News,09/14/2008 The cable industry has long strived for diversity, inclusion and multiculturalism in the workplace. But executives agree that over the last year and a half — as the nation followed a historic presidential primary race between an African-American and a woman — operators and networks have ramped up […]
Marketing Vox News: Affluent African Americans Wield $29.8B in Spending Power
September 16, 2008It’s good to be plush The purchasing power of Affluent African Americans in the US – those with minimum individual annual incomes of $75K – is estimated at $29.8 billion, according to a study by Uptown Magazine and Diversity Affluence – writes MarketingCharts. The study, which examined behaviors, attitudes, opinions and spending patterns of this wealthy demographic, also found that […]
AdAge: Top Lawyer Preps March on Mad Ave
September 14, 2008Man Who Beat Coke and NFL Starts to Study Diversity in Ad Agencies By Ken Wheaton Published: September 15, 2008 NEW YORK (AdAge.com) — Cyrus Mehri, one of the nation’s top civil-rights attorneys and a man who has been dubbed one of Washington’s most feared lawyers, has turned his attention to the ad industry’s woeful diversity record. […]
The Oregonian: African Americans are at risk; health coalition works to help
September 14, 2008Black women are less likely to get breast cancer, but more likely to die from it Sunday, September 14, 2008 NIKOLE HANNAH-JONES The Oregonian Staff Vicki Ivory thought something might be wrong for more than a year. Her breasts were tender and she felt a lump in one. The 49-year-old would make appointments for a […]
IslamOnline: Minorities to boycott UK Police
September 13, 2008IslamOnline.net & Newspapers The National Black Police Association is planning a public campaign to urge young would-be officers from ethnic minorities not to join the Metropolitan police. (Google) CAIRO — Protesting the treatment of police officers of ethnic minorities, a major association representing Asian and black officers in Britain is threatening to launch a public […]
AdAge: Toyota Game Play Takes Best of Show
September 13, 2008Conill Tops La Comunidad for Most Awards in Competition as a Wealth of New Players Make Strides in Hispanic Theater By Laurel Wentz Published: September 15, 2008 Two of the three contenders for Best of Show this year in Advertising Age’s Hispanic Creative Advertising Awards ranged far from traditional use of media. That’s a major change since […]
Cable360.net: More Diversity Numbers
September 12, 2008HIV/AIDS, poverty and the triple play bundle are just some of the numbers in our occasional list of digits. 56,000: The estimated number of Americans infected with HIV yearly. 25,000: Those infected who are black. The rate of AIDS diagnoses for black adults and adolescents was 10 times the rate for whites and nearly 3 times the […]
OregonLive: Whites help McCain to slim lead
September 12, 2008by The Associated Press Friday September 12, 2008, 1:54 PM WASHINGTON — An overwhelming advantage in experience and lopsided support from working-class and suburban whites have lifted Republican John McCain to a slender lead over Barack Obama less than two months from Election Day, a poll on the presidential race said Friday. The Arizona […]
ABC News: Rice Laments Lack of Black Diplomats
September 12, 2008Secretary of State Condoleezza Rice: I ‘Rarely See Somebody Who Looks Like Me’ By KIRIT RADIA Sept. 8, 2008 Secretary of State Condoleezza Rice today lamented the dearth of blacks serving as diplomats in the Foreign Service. Colin Powell and Condoleezza Rice are the only blacks to serve as America’s top diplomat. (ap) “I want […]
The Ledger: Progressive Launches Ads Aimed at Garnering Hispanic Customers
September 11, 2008By Kyle Kennedy THE LEDGER Published: Wednesday, September 10, 2008 at 10:40 p.m. Last Modified: Wednesday, September 10, 2008 at 11:35 p.m. LAKELAND | Progressive Insurance is breaking out the checkbook for a campaign to lure Hispanic drivers in Polk County. PROVIDED TO THE LEDGER PROGRESSIVE INSURANCE has installed two billboards in Lakeland written in Spanish, […]
CNET.com: Glam Media’s newest section targets African Americans
September 11, 2008Posted by Caroline McCarthyPost a comment Glam Media, the female-oriented advertising and blog resource firm that has stirred both conversation and controversy in Silicon Valley and Madison Avenue, plans to announce on Thursday a “channel” for blogs geared toward African American audiences. Called Glam Black Life, the new content area joins existing channels like fashion, beauty, entertainment, […]
MarketWatch: .FOX Networks Emerges as the Leading Ad Network for Hispanics in the United States
September 10, 2008LOS ANGELES, Sep 08, 2008 (BUSINESS WIRE) — .FOX Networks, the leading international ad network operated by Fox International Channels (FIC), announced today it is now reaching 84% of U.S. Hispanic Internet users. Up five-fold over the last 12 months, the growth in combined reach is due to .FOX Networks’ success in signing on […]
ADWEEK: N.Y. Attorney General Probes Arbitron’s PPM
September 10, 2008Pressured by Hispanic broadcasters and Inner City Broadcasting, AG Andrew Cuomo has initiated an investigation into Arbitron’s portable people meter system. Sept 10, 2008 -By Katy Bachman, Mediaweek NEW YORK Pressured by a group of Hispanic broadcasters and Inner City Broadcasting here, New York Attorney General Andrew Cuomo has initiated an investigation into […]
PR Web: Adherence to Cultural Traditions Drives Demand for Ethnic Products and Services in Dallas/Ft. Worth, Study Shows
September 10, 2008According to the findings of this ground-breaking study by Rincon & Associates, the tendency for African-American, Hispanic and Asian consumers to adhere strongly to their cultural traditions is creating unprecedented demand for new ethnic-themed products and services. The study helps to expand the cultural intelligence of its subscribers by providing an objective second opinion to […]
PR Web: Two New African American Social Networks Launched By Lee Moss Media
September 9, 2008BlackAuthorsConnect.com and BlackCEOs.com enable African American professionals to meet and interact with each other online to share resources. Columbus, OH (PRWEB) September 9, 2008 — BlackAuthorsConnect.com and BlackCEOs.com are two of the latest social networks launched by Lee Moss Media – a media powerhouse that owns the largest network of premium African American web sites. […]
KTVZ.com: Second immigration lawyer opens Corvallis practice
September 9, 2008Associated Press – August 24, 2008 2:55 PM ET CORVALLIS, Ore. (AP) – The number of immigration lawyers practicing in the Corvallis area has doubled this year. Tery Stamsos has become only the second attorney practicing immigration law in Benton County. She had been practicing in Portland during the week and returning home to Eugene […]
MarketWatch: American Airlines Hires Burrell Communications as Its Agency of Record for African-American Advertising
September 9, 2008FORT WORTH, Texas, Sept 09, 2008 /PRNewswire-FirstCall via COMTEX/ — American Airlines today announced it has hired Burrell Communications as its agency of record for its advertising for the African-American market. In addition to its work with the African-American consumer market, the Chicago-based agency also will work closely with the airline’s longstanding general market agency […]